A puzzle brand built on Kiwi creativity

PieceHouse

PieceHouse is a bold puzzle brand that celebrates Kiwi creativity through premium quality jigsaw puzzles. We developed the brand identity, packaging, website, social presence, and photo direction to capture a look and feel that is both funky and confident.


Branding

Packaging Design

Ecommerce Website

Social Media

Photography Direction

As part of the brand experience, we designed The PieceHouse Post newspaper. The headline ‘It’s Mental’ captured attention instantly while reframing jigsaw puzzling as both creative expression and a boost for mental health.

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Branding that feels at home inside and out